Volkswagen Group press Evening Guangzhou
With 30 cars and a 30-person cast of dancers, we literally created the future together.
VW group with all its brands was given a brand specific presence
supported by an impressive Led floor, Led wall and Led columns.
A story of a family – the story of a brand.
As creative director responsible for show production – “Creating the Future together” including: AV guidance, casting,
set up choreography, staging & styling.
In creation I worked closely together with Rob de Vries & Martin van der Werff with support of the whole production team and
several external experts.
Project for DVP Asia
Choreography Marianne Scheffer
AV produced by ADDIKT
Music by B-Wave
Pictures by Paul Ridderhof